American Express PublishingApproved Research Vendors
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Site approval is required for all survey requests. In the event that a study has been approved, please provide the following:
- (10) days lead time prior to research study flight date
- Requested study flight duration and impressions to be allotted to obtaining control sample
- In-flight Advertiser Branded ad units - if none provided, survey will be appended to existing house ad units
- Recruitment pop-ups must contain 20x30 X CLOSE button
NOTE: Research vendors are responsible for communicating all survey delivery/pacing issues.
- 1 per user per day
- Research tags uploaded onto the backend of 3rd party served tags cannot spawn recruitment pop-ups
- Cannot append research survey tags to video ad units or companion ads
- Recruitment pop-ups must timeout and disappear after 10 seconds when no interaction is detected
- American Express Publishing currently does not support any manner of hard coded "nodes." As such all research studies must be ad served.