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Essence.com
General Video Ad Specs
| Ad Product | Dimensions | Max. Duration | File Size | Format |
|---|---|---|---|---|
| Pre-roll | 460x345 video pre-roll | :15 seconds/:30 seconds | max: 1.5MB | .flv hard file only |
| Overlay | 300x90 | :10 seconds | max: 40k | .swf hard file only |
Detailed Video Ad Specs Pre-roll:
-
Dimensions
- 460x345 (4:3 Standard Aspect Ratio)
-
Frame rate
- Same or 1/2 of source (15-30 fps)
-
Bitrate
- 352 kbps
-
Tracking
- 3rd Party 1x1 impression tracking
- 3rd Party click tracking via click command URL
Overlay:
-
Development
- 300x90 rectangle with "top-left" registration point at (0,0) on stage for entire overlay duration - MUST be present, may be transparent
- Content must begin on/after FRAME (5). Content can be inset from stage borders, or extend outside stage without affecting rendered overlay dimensions
- Stop(); action MUST be placed on final frame in main timeline
- Length of main timeline dictates overlay duration. (ex: 450 frames = 15 seconds at 30 fps). ALL overlay timelines MUST extend for full 15 seconds, even if all animation has stopped prior to 15 second threshold
-
Tracking
- 3rd Party 1x1 impression tracking
- 3rd Party click tracking via click command URL
