Essence.com

General Video Ad Specs

Ad Product	Dimensions	Max. Duration	File Size	Format
Pre-roll	460x345 video pre-roll	:15 seconds/:30 seconds	max: 1.5MB	.flv hard file only
Overlay	300x90	:10 seconds	max: 40k	.swf hard file only

Detailed Video Ad Specs Pre-roll:

• Dimensions
  • 460x345 (4:3 Standard Aspect Ratio)
• Frame rate
  • Same or 1/2 of source (15-30 fps)
• Bitrate
  • 352 kbps
• Tracking
  • 3rd Party 1x1 impression tracking
  • 3rd Party click tracking via click command URL

Overlay:

• Development
  • 300x90 rectangle with "top-left" registration point at (0,0) on stage for entire overlay duration - MUST be present, may be transparent
  • Content must begin on/after FRAME (5). Content can be inset from stage borders, or extend outside stage without affecting rendered overlay dimensions
  • Stop(); action MUST be placed on final frame in main timeline
  • Length of main timeline dictates overlay duration. (ex: 450 frames = 15 seconds at 30 fps). ALL overlay timelines MUST extend for full 15 seconds, even if all animation has stopped prior to 15 second threshold
• Tracking
  • 3rd Party 1x1 impression tracking
  • 3rd Party click tracking via click command URL

VAST: Essence.com is VAST 2.0 compliant.