Health.com

iPhone App Specs

Ad Product	Dimensions	Max File Size	Accepted Formats
Banner	320x50	7K	.jpg/.gif/3rd party
Interstitial	320x480	10K

Standard Mobile Ad Specs

Ad Product	Dimensions	Max File Size	Accepted Format
Banner	300x50	7.5K	.jpg/.gif/3rd party
Interstitial	300x250	20K

Rich Media Mobile Specs Mobile Expandable Ads:

• Can be 3rd Party Served
• Collapsed Size = 300x50 - 10K max - Must contain tap to expand CTA
• Expanded Size = 320x250 - 50K max - Must have a close button in the top right corner
• Expanding ads must be click/tap to expand - NO AUTO EXPANSION
• Video Specs: Banner should click thru, launch the phone's video player & call the video from the rich media vendor's server in a browser webkit.
• Final tag needed 5 business days before launch

HTML5 Specs

HTML5 is accepted by Time Inc. and will work correctly within HTML5 enabled browsers and environments. If users have the latest versions of Chrome, Safari, Internet Explorer, or Firefox, their browser is already capable of handling most code written in HTML5. If a user's browser is not updated, backup images will display instead of the HTML5 creative. HTML5 creative should follow the same advertising specifications as other Standard and Rich Media creative developed for each site. As with other rich media, HTML5 will require testing and approval 10 business days prior to launch.

Please review the following urls for a current list of HTML5 enabled browsers:

http://html5readiness.com/
or
http://caniuse.com/#cats=HTML5

Approved Mobile Vendors