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Direct2Time Print Ad Specifications Online Digital Ad Specifications Tablet Digital Ad Specifications Time Inc.
Specifications

Specifications

TIME INC. DIGITAL ADVERTISING STANDARDS

With the arrival of a digital era in the graphic arts industry, a lack of agreeable standards hindered the progress of increasingly efficient methods for the creation and distribution of digital advertising. Thus, in collaboration with various industry groups such as Digital Ad Lab, SWOP and the former DDAP Association, Time Inc. advocated for the development and adherence of standards when creating digital advertising intended for print. It was decided upon that the specifications for PDF/X-1a compliant files would be suitable for all areas of the digital advertising process.

As of January 1, 2004, all ad files submitted to Time Inc. titles must be supplied in PDF/X-1a format.

Time Inc. will no longer accept native application files, such as QuarkXPress, PageMaker, etc.


AD SIZES

NOTE: Diagrams are not to scale, also not all sizes are available. Please refer to the mechanical specifications below to see which are available.

Mechanicals


MECHANICAL SPECIFICATIONS

Ad Size Trim Bleed Live / Safety Non Bleed
Page 9” x 10.875” 9.25” x 11.125” 8.25” x 10.125” 7.5” x 10”
Spread 18” x 10.875” 18.25” x 11.125” 17.25” x 10.125” 17” x 10”
1/2 Page Vertical 4.5” x 10.875” 4.75” x 11.125” 3.75” x 10.125” 3.75” x 9.5625”
1/3 Page Vertical (One Column) 3.25” x 10.875” 3.5” x 11.125” 2.5” x 10.125” 2.5625” x 9.5625”
2/3 Page Vertical (Two Columns) 6” x 10.875” 6.25” x 11.125” 5.25” x 10.125” 5” x 9 .5625”
1/2 Page Horizontal 9” x 5.3125” 9.25” x 5.563” 8.25” x 4.563” 7.5” x 4.8125”
1/2 Spread Horizontal 18” x 5.3125” 18.25” x 5.563” 17.25” x 4.563” 17” x 4.8125”

Entree is Perfect bound and jogs to Foot


ISSUE & CONTACT

Issue / Edition Ad Close Contact Phone Number/E-mail
Spring 11/30/10 Matthew Salvador 212-522-4177
matthew_salvador@timeinc.com
Summer 2/8/11 Matthew Salvador 212-522-4177
matthew_salvador@timeinc.com
Fall 6/3/11 Matthew Salvador 212-522-4177
matthew_salvador@timeinc.com
Holiday 9/6/11 Matthew Salvador 212-522-4177
matthew_salvador@timeinc.com


FILE PREPARATION

Please adhere to the guidelines below when preparing files. Ensure that only one ad is included per PDF/X-1a file.

Images Fonts Dimensions
Marks & Positioning Safety Creating PDF/X-1a File

GENERAL INFORMATION File Submission

Files must be submitted via the Time Inc. Ad Portal. Please click on the Ad Portal Guide link above to access step-by-step instructions on how to submit a file.

Proofs

Incircle Entree is presently using Virtual Proofing at its printing plants and is no longer accepting hard proofs from advertisers. Please click on the Virtual Proofing Guide link above to access information on submitting a Virtual Proof compliant file.


Binding

INCIRCLE ENTREE magazine is perfect-bound.